What is export marketing? In its most basic form, it’s a means of increasing the exposure of products and services, enabling businesses to increase market share in new, international markets. However, there is a big divide between the international marketing efforts of big companies and SMEs. Why? Export Worldwide investigates.
Following Britain’s vote to exit the European Union, where does it leave the international marketing strategies of UK companies with international trade interests on the continent? Export Worldwide investigates.
Exporting is great for UK companies, especially into the German market. Here’s why Germany is an attractive proposition for your first foray into exporting…
Thanks to advances in the digital world, coupled with an ever-expanding global marketplace, marketing products and services internationally is no longer exclusive to big businesses. Companies of every size are far more accessible than ever, meaning that this is the perfect time for your business to enjoy export marketing success.
The UK was France’s seventh largest trading partner in 2014, with the export of UK goods and services into the French market amounting to £13.9 billion. Demand for your UK products and services is there. To tap into that demand, you need to know how to do export marketing in France… Let’s begin.
Did you know? The government’s UK Trade and Investment (UKTI) department launched its ‘Exporting is GREAT’ campaign on 9 November, 2015 in Gateshead.
If you haven’t heard, you’re not alone.
Following the launch of Export Worldwide at Going Global in 2015, we’re delighted once again to be attending Europe’s leading exhibition for enterprises looking to expand internationally. The event is being held at Excel London and doors open on Wednesday, 11 May, 10am – 6pm and Thursday, 12 May, 10am – 5pm.