Export World Wide Blog

Exporting is Great | What is the Current State of Export Marketing?

Posted by Daniel Waldron on Jul 20, 2016 11:00:00 AM

What is export marketing? In its most basic form, it’s a means of increasing the exposure of products and services, enabling businesses to increase market share in new, international markets. However, there is a big divide between the international marketing efforts of big companies and SMEs. Why? Export Worldwide investigates.

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Topics: Exporting is Great, Export Marketing, international marketing, international selling, international marketing strategy, Brexit

What Now for International Marketing Strategies Post-Brexit?

Posted by Daniel Waldron on Jul 19, 2016 11:00:00 AM

Following Britain’s vote to exit the European Union, where does it leave the international marketing strategies of UK companies with international trade interests on the continent? Export Worldwide investigates.

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Topics: Exporting, Export Marketing, international marketing, digital export marketing, Brexit, Exporting to Europe