B2B marketing pros are bemoaning how ineffective B2B lead generation is. Unfortunately, it’s not only domestic markets where B2B companies are facing a ‘crisis of confidence,’ it’s in international markets too. But, what if your business could become an international B2B lead generation company overnight? Here’s a proven formula for you to test out…
Topics: Exporting, international marketing strategy, International B2B Lead Generation Company, international B2B Lead Generation
Let’s face it, developing an international marketing plan is tedious. Endless meetings, brainstorming and all that talk about ‘strategy’. That’s not to say it’s not necessary! But, much like redecorating a house, everyone hates the prep they want to get to the fun stuff. Here’s some inspirational ideas for international B2B lead generation to start you off…
Topics: international selling, international marketing strategy, international B2B Lead Generation
UK SMEs are reluctant to export. That’s according to numerous reports published by The Telegraph and Lloyds Bank, among others, in recent months. However, placing the blame for a lack of exporting activity squarely at the feet of SMEs is a misrepresentation of the truth. Here’s why…
Topics: Exporting is Great, Exporting, Brexit, UK SMEs, SME Exporting, UK export
What is export marketing? In its most basic form, it’s a means of increasing the exposure of products and services, enabling businesses to increase market share in new, international markets. However, there is a big divide between the international marketing efforts of big companies and SMEs. Why? Export Worldwide investigates.
Topics: Exporting is Great, Export Marketing, international marketing, international selling, international marketing strategy, Brexit
Following Britain’s vote to exit the European Union, where does it leave the international marketing strategies of UK companies with international trade interests on the continent? Export Worldwide investigates.
Topics: Exporting, Export Marketing, international marketing, digital export marketing, Brexit, Exporting to Europe
Exporting is great for UK companies, especially into the German market. Here’s why Germany is an attractive proposition for your first foray into exporting…
Topics: Exporting is Great, Export Marketing, Export to Germany, Export Worldwide, SME Exporting, UK export, Do Export
Thanks to advances in the digital world, coupled with an ever-expanding global marketplace, marketing products and services internationally is no longer exclusive to big businesses. Companies of every size are far more accessible than ever, meaning that this is the perfect time for your business to enjoy export marketing success.
Topics: Exporting is Great, Exporting, Export Marketing, UK SMEs, SME Exporting, UK export
The UK was France’s seventh largest trading partner in 2014, with the export of UK goods and services into the French market amounting to £13.9 billion. Demand for your UK products and services is there. To tap into that demand, you need to know how to do export marketing in France… Let’s begin.
Topics: Exporting is Great, Exporting, Export Marketing, Export, UK SMEs, SME Exporting, UK export, Do Export, Export to France
Did you know? The government’s UK Trade and Investment (UKTI) department launched its ‘Exporting is GREAT’ campaign on 9 November, 2015 in Gateshead.
If you haven’t heard, you’re not alone.
Topics: Exporting is Great, Exporting, Export Marketing, UK SMEs, SME Exporting, UK export
Following the launch of Export Worldwide at Going Global in 2015, we’re delighted once again to be attending Europe’s leading exhibition for enterprises looking to expand internationally. The event is being held at Excel London and doors open on Wednesday, 11 May, 10am – 6pm and Thursday, 12 May, 10am – 5pm.
Topics: Exporting is Great, Exporting, Export Marketing, Going Global, international selling
