UK SMEs are reluctant to export. That’s according to numerous reports published by The Telegraph and Lloyds Bank, among others, in recent months. However, placing the blame for a lack of exporting activity squarely at the feet of SMEs is a misrepresentation of the truth. Here’s why…
Thanks to advances in the digital world, coupled with an ever-expanding global marketplace, marketing products and services internationally is no longer exclusive to big businesses. Companies of every size are far more accessible than ever, meaning that this is the perfect time for your business to enjoy export marketing success.
The UK was France’s seventh largest trading partner in 2014, with the export of UK goods and services into the French market amounting to £13.9 billion. Demand for your UK products and services is there. To tap into that demand, you need to know how to do export marketing in France… Let’s begin.
Did you know? The government’s UK Trade and Investment (UKTI) department launched its ‘Exporting is GREAT’ campaign on 9 November, 2015 in Gateshead.
If you haven’t heard, you’re not alone.